After completing and self funding his new EP under the name ‘The Lylacs’, Justin was facing up the giant that is marketing yourself in the music industry. ‘Completion not perfection’ is something that I often remind clients and myself of— and with Justin, this rang true.
In order to get him up and running, I helped Justin with social media best practices, a simple SquareSpace website build, and an Electronic Press Kit.
Through conversation and encouragement, I pushed Justin to be proud of the record he had made and that it was worth sharing in a creative manner.
Listen to The Lylacs on Spotify.